Sustainable Enterprise Business Models in Emerging Markets

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Call for Abstracts for presentations at the Global Cleaner Production and Sustainable Consumption Conference: Accelerating the Transition to Equitable, Sustainable Post-Fossil-Carbon be held in Sitges, Barcelona, Spain, Nov. 1 – 4, 2015.

Sustainable enterprise is an emerging phenomenon as it involves development of profitable businesses by connecting all stakeholders and the natural environment, operating in harmony with the planet's limits and in tune with social progress. The sustainable enterprise represents innovative managerial practices in comparison to traditional business and introduces new paradigms to management theory.

Emerging markets are characterized by vulnerable social, environmental business contexts, with weak institutional structures, which largely disregard the negative social and ecological impacts that they cause in the short and long-term. These particular characteristics offer both opportunities and challenges for innovative business model development to contribute to more sustainable value in regions with great social needs, and where the climate for business development is adverse and complex.

Business models for sustainability generate an integrated approach beyond incremental innovations such as eco-efficiency, eco-design or socially responsible business practices. Business models can be seen as vehicles that may help society to holistically coordinate technological and social innovations with improvements in system level sustainability. They may create competitive advantages through providing superior customer value and alignment of stakeholder interests within ecological limits.

As an emerging topic, little is known about a truly “Sustainable Enterprise” and its business models and practices in emerging markets. In order to better understand the managerial characteristics of the “Sustainable Enterprise”, the overall question for this workshop spotlights: how do or can or might “Sustainable Enterprise business models” contribute to sustainable societal development in emerging markets and throughout the world?

In this context, we invite authors to prepare and submit extended abstracts by 29 May 2015 via the Global Conference website:

After your extended abstract has been reviewed you will be invited to develop a conference paper that can be based upon case studies or on ‘state-of-the’ art literature reviews on “Sustainable Enterprise” business models in emerging markets.

The workshop will focus upon profitable, equitable and growing market-oriented enterprises, with sustainability related features in their business models. Likewise, they should exhibit innovative features in their business models in comparison to the  “business as usual” models, which dominate global commerce at this time.

By studying “Sustainable Enterprise Business Models” the workshop participants will explore and envision how firms may more effectively develop internal capacity and may compete more sustainably. Business models have proven to be useful as mediators for innovation by linking production and consumption, and by involving and empowering all stakeholders from non-business areas with their expectations and transformative power.

We invite authors to prepare abstracts of 500 words in response this “Call-for-abstracts,’ which are to be prepared in English.

Please submit your abstracts and/or proposals for panel discussions for this workshop via the conference website:

After the Global Conference, scientific teams of the Global Conference will select the articles to be developed for peer review and for potential publication within one of several Special Volumes of the JCLP that will be developed based upon initial inputs to the Global Conference.

María Helena Jaén
Director Social Enterprise Knowledge Network (SEKN)
IESA (Instituto de Estudios Superiores de Administración)
Caracas, Venezuela

Ezequiel Reficco
Associate Professor
School of Management
Universidad de los Andes
Bogota, Colombia

Roberto Gutierrez
Associate Professor
School of Management
Universidad de los Andes
Bogota, Colombia

Bart van Hoof
Associate Professor
School of Management
Universidad de los Andes
Bogota, Colombia

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